FASHTALKS WITH SAVE MY BAG

Designer Interview

By: FashWire
Mar 22, 2024 09:37 AM

What did the beginnings of Save My Bag look like?

We created a “goodie bag” to give away at jewelry events, a simple structure with an iconic design made in an innovative fabric. Clients were very impressed by the material's lightness and began using it as a case for their designer handbag.

What inspired you to name your brand?

We were inspired by our clients who were actually using the bags to protect their designer handbags when traveling.

“Save My Bag is all about creating products in a sustainable way: strictly cruelty-free, manufactured in Italy in fair conditions, priced reasonably for the consumer, women managed.”

Where do you find inspiration?

My inspiration comes from various contexts: travel, fashion, art, nature, and sometimes even food. I’m never fully focused on fashion per se – it’s beauty and exploration in general.

What made you want to design bags?

I love handbags. Sharing my work and making women happy is the best part of my job.

Do you have a favorite piece that you have designed?

Our iconic Miss Inspired design with a playful and feminine twist.

How would you describe the style you aim for your brand?

Playful, colorful, and bold.

What brand values are most important for Save My Bag?

Save My Bag is all about creating products in a sustainable way: strictly cruelty-free, manufactured in Italy in fair conditions, priced reasonably for the consumer, women managed.

What is the one piece of advice you would give to a new designer?

Create something you would go crazy for.

“Our mood makes us unique, which is always colorful, innovative, and playful but still very practical.”

How has the fashion industry changed since you first started out?

Fashion has evolved significantly in the past decade. The structure can still be quite rigid but the relationship with the final consumer is very direct now.

What was the toughest circumstance you overcame when just starting your business?

Explaining our concept and our vision of a different kind of handbag: less structure, more useful.

If you could go back and tell yourself one thing before beginning your career, what would it be?

Don’t worry too much and enjoy the journey.

What sets your brand apart from the rest?

Our mood makes us unique, which is always colorful, innovative, and playful but still very practical.

Do you have a passion other than fashion or design?

I have an infinite curiosity for travel and a big passion for food and arts.

What should consumers expect to see next from Save My Bag?

New and exciting products, without losing the essence of the brand.

What is the most important thing you would like your brand to be recognized for?

Color and lightness - for your senses and soul.